Coaches vs. Cancer
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FishBait Marketing supports Coaches vs. Cancer (CVC),
which is an organization founded by the National Association
of Basketball Coaches (NABC) and American Cancer Society. CVC creates events and various initiatives to raise awareness and funding toward cancer research and ultimately finding a
cure for the disease that affects millions each year. Many
men’s basketball coaches across the country support this initiative through local and national events, including Suits
and Sneakers.